Customers play an important role in today’s business environment. The decision of the purchase of the product usually depends on their reviews, referrals, which people prefer to do through Google search. To sustain in such environment, the business need to regularly participate in the communities to interact and influence theContinue Reading
What is external SEO all about? External SEO, more commonly known as off-page SEO is basically link building/marketing – Acquiring the most relevant backlinks from as many relevant high authority sites to achieve and maintain high rankings on the SRPs. A relevant backlink is an inbound link from one ofContinue Reading
Internal Optimization Process There are 4 main steps when it comes to internal SEO – Keyword Research, Organizing Site Structure, Constructing Content, and On-Page Optimization. Let’s go through each step one by one. Keyword Research: Competitive Market Research Long-tail keywords When starting out, you want to look out for asContinue Reading
A web search engine is a software system that is designed to search for information on the World Wide Web. The search results are generally presented in a line of results often referred to as search engine results pages (SERPs). The information may be a specialist in web pages, images,Continue Reading
The four P’s – Product, Price, Place and Promotion have long been associated with marketing, but things have changed on the Internet. So along with a change in the nature of the four P’s there are three new P’s which are relevant to digital marketing. The Product The Product onContinue Reading
The use of digital channels to strengthen customer loyalty has received surprisingly little attention, despite the obvious opportunities for using these channels to keep in touch and serve customers cost-effectively. It seems like the concept of “digital marketing” has been used more operationally, while the theoretical understanding and comprehensive approachContinue Reading
Google Cloud Platform (GCP), offered by Google, is a suite of cloud computing services that runs on the same infrastructure that Google uses internally for its end-user products, such as Google Search and YouTube. Alongside a set of management tools, it provides a series of modular cloud services including computing, data storage, data analytics and machine learning. Google CloudContinue Reading
What is Microsoft Azure? Azure is a cloud computing platform which was launched by Microsoft in February 2010. It is an open and flexible cloud platform which helps in development, data storage, service hosting, and service management. The Azure tool hosts web applications over the internet with the help ofContinue Reading
Difference Between Big Data and Cloud Computing Big Data and Cloud Computing are some of the important leading technologies which are used in today’s scenario. With the help of these technologies, business, education, research, healthcare, and development, etc. are leading rapidly and will offer different advantages to enhance their areasContinue Reading
What is Grid Computing? Grid computing is a distributed structure of a large number of computers connected to solve a complicated problem. In grid computing, servers and computers run independently and are loosely connected by the Internet. Computers may connect directly or through scheduling systems. In other words, Grid ComputingContinue Reading
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