What is external SEO all about? External SEO, more commonly known as off-page SEO is basically link building/marketing – Acquiring the most relevant backlinks from as many relevant high authority sites to achieve and maintain high rankings on the SRPs. A relevant backlink is an inbound link from one ofContinue Reading

Internal Optimization Process There are 4 main steps when it comes to internal SEO – Keyword Research, Organizing Site Structure, Constructing Content, and On-Page Optimization. Let’s go through each step one by one. Keyword Research: Competitive Market Research Long-tail keywords When starting out, you want to look out for asContinue Reading

What is SEO? SEO stands for Search Engine Optimization, which is the practice of increasing the quantity and quality of traffic to your website through organic search engine results. What goes into SEO? To understand the true meaning of SEO, let’s break that definition down and look at the parts: Quality of traffic. You can attract allContinue Reading